January 09, 2012 Beauty Research Looks Good to Website Business Santa Monica firm to package consumer reviews for industry clients »

January 06, 2012 Beauty Buyers: More Samples and Social, Please Read the article »

January 06, 2012 Women Spending More Time Researching Beauty Products Read the article »

January 05, 2012 Celebrity Endorsement Loses Its Influence in Fragrance Purchasing Decisions Read the article »

January 04, 2012 Women Spending More Time Researching Beauty Products Read the article »

January 04, 2012 New Report Outlines Most Effective Tools to Reach Women Read the article »

January 03, 2012 Samples Still Go Far with Female Shoppers When it comes to engaging female consumers, smart ad money is being spent in social media, but a new report warns brands not to forget the old stand-bys. Read the article »

December 16, 2011 Celebs Don't Drive Fragrance Sales Read the article »

December 15, 2011 Sniffets: 2011 "Scent Sales for Her" Help Fragrance Stay 12 Billion Dollar Strong in a Dismal Economy Read the article »

December 15, 2011 Study Shows Scents, Not Celebrity, Drive Fragrance Consumption Read the article »