White Papers

The Lives of Digital Power Moms 'The Lives of Digital Power Moms' is the latest release in a series of insights reports from Total Beauty Media Group investigating how brands can better engage women online as they research products and consume content. This report focuses on how modern moms are engaging with new media.

What Women Watch 'What Women Watch' is the latest release in a series of insights reports from Total Beauty Media Group investigating how brands can better engage women online as they research products and consume content.

Get Added To The Shopping Cart Part 2 'How Women Use Their Mobile Devices to Connect and Shop' is Part 2 of Total Beauty Media Group's Get Added to the Shopping Cart insights report series investigating how brands can intercept women as they prepare for their shopping trips.

Get Added to the Shopping Cart In this report, Total Beauty Media Group uncovers women's online research behaviors as they prepare for shopping trips, and also looks at the triggers that influence purchase decisions.

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