Welcome to the Total Beauty Insider
The must-read beauty business e-newsletter the industry is buzzing about
Let us guess: You're a beauty brand marketer or PR person who's on the hunt for up-to-the-minute info on where you stand with consumers. Are they engaging with your products -- and (just as important) is the feedback positive?
You've landed at the right place. Total Beauty Media is the Web's leading integrated beauty media and marketing company. Our monthly e-newsletter -- the Total Beauty Insider -- is relied upon by thousands in the beauty industry. They know we're on the pulse of what consumers are saying about their brands, and we connect them with that info.
What you can expect each month:
Beauty by the Numbers
How many of our millions of consumers view your brand's product pages each month? What rating are they giving your products? Find out with:
- Share of Audience report:
Shows what percent of visitors viewed the top 300 brands - Brand Performance Report
Average product ratings for brands with 100+ consumer reviews
CEO Outlook
Our visionary (and sometimes controversial) CEO spent 10 years at Procter & Gamble, then left to found the leading beauty media and marketing company that is Total Beauty. Every issue, he shares his insight on the topics that matter most to your business.
Guest Guru
Some of the biggest names in the biz have taken the mic in this guest column, which gives you their insider perspective on what's happening right now in beauty markets.
Beauty Trends
We've got the best beauty editors you can find on the Web today -- they know not only trends, but what makes women click their mouse. In this regular installment, they share tricks of the trade and how you can better reach your female consumers.
Fresh Consumer Polls
Do we have access to millions of women making beauty decisions? Why yes, we most certainly do. So that's why we grill them in regular polls on their buying choices. And of course, we share our findings with you in this monthly feature.
In the News
Our little shameless self-promotion corner. We hope you dig it.
